Explorazor Blog
Everything about Brand & Sales Managers and their relationship with Data
Modeling Basic FMCG KPIs in Excel
This blog gives an introduction to how Brand Managers model basic FMCG KPIs in Excel, and explores a faster alternative for the same.
4 Common Expectations that Brand Managers Have from A Data Exploration Tool
We spoke with top Brand Managers from Unilever, Abbott, SC Johnson, and more, and here’s what we found w.r.t easing data exploration for brand managers:
6 Challenges Faced by Brand Managers when Marketing and Selling FMCG Products
The aim of this blog is to help readers understand and appreciate the various challenges that Brand Managers in the FMCG industry face on a daily basis when marketing and/or selling FMCG products.
Complementing Excel – How Brand Managers can Simplify Data Exploration and Analysis
Is there an easier way for Brand Managers to conduct data exploration, without leaving Excel entirely? Yes. Here’s how retain Excel’s advantages and eliminate its drawbacks